Your Privacy Choices
Sweet Salma Incorporated is a family-owned specialty distribution and sourcing company founded in 2024, serving retailers, boutique stores, hotels, hospitality groups, and business-to-business partners across the United States.
Our core business is distribution, supplying operationally approved, high-performing brands that meet the standards of hotels, corporate environments, and professional retail—primarily established U.S.-based and local brands, complemented by select international and specialty products when appropriate.
We focus on products that perform—items that move efficiently, meet brand standards, and align with real-world operational needs. Our role is not to overwhelm clients with excessive options, but to deliver dependable solutions that integrate seamlessly into existing operations.
Sweet Salma is named in honor of our daughter, Salma. In 2022, she was diagnosed with leukemia. After more than two years of treatment and recovery, she was declared leukemia-free in mid-2024. Her journey shaped the values behind our company and the way we approach business.
What began as a personal story has grown into a professionally structured distribution operation built on reliability, accountability, and long-term partnerships—without compromising efficiency, pricing discipline, or scalability.
Our Mission
A Professional Distribution Business With Purpose
Our mission is to operate a scalable, dependable, and performance-driven distribution company while contributing meaningfully beyond commerce.
Sweet Salma is built to support:
- Retailers that require consistency and dependable supply
- Hotels that rely on approved, recognizable brands
- B2B partners who value speed, flexibility, and accountability
As part of our commitment, 10% of sales are allocated to support children and families battling leukemia. Contributions may include direct family assistance, transportation support, essential needs, and funding toward treatment and research initiatives.
We believe commercial success and social responsibility can coexist—without sacrificing professionalism, operational excellence, or financial discipline.
Our long-term vision is simple: to contribute toward a future where childhood leukemia reaches a 100% cure rate, with treatments that are shorter, less invasive, and less painful.
This belief is reflected in our guiding phrase:
“A Treat Today. A Dream Tomorrow.”
Sweet Salma is designed for sustainable growth, long-term impact, and responsible leadership.
As described in our Privacy Policy, we collect personal information from your interactions with us and our website, including through cookies and similar technologies. We may also share this personal information with third parties, including advertising partners. We do this in order to show you ads on other websites that are more relevant to your interests and for other reasons outlined in our privacy policy.
Sharing of personal information for targeted advertising based on your interaction on different websites may be considered "sales", "sharing", or "targeted advertising" under certain U.S. state privacy laws. Depending on where you live, you may have the right to opt out of these activities. If you would like to exercise this opt-out right, please follow the instructions below.
If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will treat this as a request to opt-out of activity that may be considered a “sale” or “sharing” of personal information or other uses that may be considered targeted advertising for the device and browser you used to visit our website.